Tips to Get Repeat Web Traffic

Tips to Get Repeat Web Traffic

1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated.

2. Offer additional value on your website. For affiliates and partners you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos, if these products relate to your industry and are not in competition with your own product.

3. You can allow customers to ‘opt in’ to get discounts and special offers. Place a link on your site to invite customers to ‘opt in’ to get a monthly newsletter or valuable coupons.

4. Add a link to your primary page with a script ‘Book Mark or Add this site to your Favorites’.

5. Add a link ‘Recommend this site to a Friend’ so that the visitor can email your website link, with a prewritten title, “Thought you might be interested in this”, just by clicking on it.

6. Brand your website so that visitors always know they are on your site. Use consistent colors, logos and slogans and always provide a ‘Contact Us’ link on each page.

7. Create a ‘Our Policies’ page that clearly defines your philosophy and principles in dealing with your customers. Also post your privacy policy as well so that clients know they are secure when they visit your site.

8. Create a FAQ page which addresses most of the doubts and clarifications about your product or your company that are likely to be asked. This helps to resolve most of the customers doubts in their first visit to your site.

8. Ensure that each page on your website has appropriate titles and keywords so that your customer can find their way back to your site if they lose the book mark.

9. Never spam a client, who has opted for newsletters, with unsolicited emails. Later if they decide they want to ‘opt out’ of the mailings, be sure you honor their request and take them off the mailing list. They may still come back if they like your products. But they will certainly not come back if you continue to flood their email box with mails they no longer wish to receive.

Tips to Increase Ranking and Website Traffic

Tips to Increase Ranking and Website Traffic

It is worth cataloguing the basic principles to be enforced to increase website traffic and search engine rankings.

• Create a site with valuable content, products or services.
• Place primary and secondary keywords within the first 25 words in your page content and spread them evenly throughout the document.
• Research and use the right keywords/phrases to attract your target customers.
• Use your keywords in the right fields and references within your web page. Like Title, META tags, Headers, etc.
• Keep your site design simple so that your customers can navigate easily between web pages, find what they want and buy products and services.
• Submit your web pages i.e. every web page and not just the home page, to the most popular search engines and directory services. Hire someone to do so, if required. Be sure this is a manual submission. Do not engage an automated submission service.
• Keep track of changes in search engine algorithms and processes and accordingly modify your web pages so your search engine ranking remains high. Use online tools and utilities to keep track of how your website is doing.
• Monitor your competitors and the top ranked websites to see what they are doing right in the way of design, navigation, content, keywords, etc.
• Use reports and logs from your web hosting company to see where your traffic is coming from. Analyze your visitor location and their incoming sources whether search engines or links from other sites and the keywords they used to find you.
• Make your customer visit easy and give them plenty of ways to remember you in the form of newsletters, free reports, reduction coupons etc.
• Demonstrate your industry and product or service expertise by writing and submitting articles for your website or for article banks so you are perceived as an expert in your field.
• When selling products online, use simple payment and shipment methods to make your customer’s experience fast and easy.
• When not sure, hire professionals. Though it may seem costly, but it is a lot less expensive than spending your money on a website which no one visits.
• Don’t look at your website as a static brochure. Treat it as a dynamic, ever-changing sales tool and location, just like your real store to which your customers with the same seriousness.

Using Web 2 to Explode Your Traffic

Web 2.0 technologies are taking the Internet by storm.  They have captured the hearts and minds not only of Internet Marketers, but of their target markets too.

More and more people are using Web 2.0 sites to either connect to their friends and family or to create their own hobby or fan sites.

These technologies can be extremely important in your traffic generation strategies because it allows you a method of direct contact with your target market.  Done well, web 2.0 technologies can provide you with thousands of visitors plus a valuable boost in the search engine rankings.

There are hundreds of Web 2.0 sites, with more cropping up every day in more focused niches.  These are the sites that are of particular interest to the Internet Marketer as you have a tightly focused niche of people who would be interested in your product or services.

Of course, you can't just walk into a Web 2.0 site and start promoting your product.  Doing this will get yourself shot down in metaphorical flames.  Marketers who do this quickly find themselves hounded out of the market.

When you use a web 2.0 site you have to use it like you would a list. You have to establish yourself in the niche as an expert, someone to listen to and who knows what they are talking about.  Sometimes this means being yourself, other times you may have a pseudnym.

Whatever the case, you need to spend some time understanding the group and the market so that you can appeal to them in the best way.  Be helpful, provide valuable information and you will soon be viewed as an expert.

Once you have established yourself as an authority figure you can easily promote your products and services as people will link your expertise with them.  It allows you not only to promote your products, but to promote products as an affiliate.

One word of caution is to not spread yourself too thin.  Working on a social networking site to establish yourself as an authority can take a lot of your time and if you try to work on too many, you find yourself unable to do enough on any of the sites.  Pick just a couple to focus your attention on, one niche site and one general site.

Other web 2.0 sites allow you to create your own websites.  Some of these frown on overt commercialism, whereas others are pretty much a free for all.

This type of site is best used to push your product or information site up the search engine rankings.

You create sites on web 2.0 properties using unique content based around your keywords.  You then create active links through to your own website.  You do some simple promotion of these properties (pinging, social bookmarking, etc) to give them some link juice, and then they will work to boost your website in the search engine rankings.

Whilst this doesn't give you direct traffic, it will give you a leg up the organic search engine rankings.  This will help to further increase your traffic.  Plus, the additional benefit is each of these Web 2.0 properties will rank in their own right and get traffic, some of which will be passed on to your main site.

Web 2.0 sites are an incredible method of getting traffic.  If you use them properly and spend the time on them, they can help you get thousands of additional visitors for free!

Using Web 2 to Explode Your Traffic

Web 2.0 technologies are taking the Internet by storm.  They have captured the hearts and minds not only of Internet Marketers, but of their target markets too.

More and more people are using Web 2.0 sites to either connect to their friends and family or to create their own hobby or fan sites.

These technologies can be extremely important in your traffic generation strategies because it allows you a method of direct contact with your target market.  Done well, web 2.0 technologies can provide you with thousands of visitors plus a valuable boost in the search engine rankings.

There are hundreds of Web 2.0 sites, with more cropping up every day in more focused niches.  These are the sites that are of particular interest to the Internet Marketer as you have a tightly focused niche of people who would be interested in your product or services.

Of course, you can't just walk into a Web 2.0 site and start promoting your product.  Doing this will get yourself shot down in metaphorical flames.  Marketers who do this quickly find themselves hounded out of the market.

When you use a web 2.0 site you have to use it like you would a list. You have to establish yourself in the niche as an expert, someone to listen to and who knows what they are talking about.  Sometimes this means being yourself, other times you may have a pseudnym.

Whatever the case, you need to spend some time understanding the group and the market so that you can appeal to them in the best way.  Be helpful, provide valuable information and you will soon be viewed as an expert.

Once you have established yourself as an authority figure you can easily promote your products and services as people will link your expertise with them.  It allows you not only to promote your products, but to promote products as an affiliate.

One word of caution is to not spread yourself too thin.  Working on a social networking site to establish yourself as an authority can take a lot of your time and if you try to work on too many, you find yourself unable to do enough on any of the sites.  Pick just a couple to focus your attention on, one niche site and one general site.

Other web 2.0 sites allow you to create your own websites.  Some of these frown on overt commercialism, whereas others are pretty much a free for all.

This type of site is best used to push your product or information site up the search engine rankings.

You create sites on web 2.0 properties using unique content based around your keywords.  You then create active links through to your own website.  You do some simple promotion of these properties (pinging, social bookmarking, etc) to give them some link juice, and then they will work to boost your website in the search engine rankings.

Whilst this doesn't give you direct traffic, it will give you a leg up the organic search engine rankings.  This will help to further increase your traffic.  Plus, the additional benefit is each of these Web 2.0 properties will rank in their own right and get traffic, some of which will be passed on to your main site.

Web 2.0 sites are an incredible method of getting traffic.  If you use them properly and spend the time on them, they can help you get thousands of additional visitors for free!

Traffic With Yahoo Answers

Yahoo Answers is a source of very targeted traffic that many marketers overlook.  The time involved with it and the ease with which it appears Yahoo ban people puts them off.

The basic premise of Yahoo Answers is that people ask questions and other people answer them.  Think of it as an advice board, if you like.  Some of the questions are bizarre, some peculiar, whereas others are normal.

The quality of answers varies too from the single sentence, to the rude to the outstanding.  The latter is the type of answer you want to be providing.

Firstly, people are only banned if they abuse the system and provide consistently poor answers.  So long as you stay on the right side of their terms of service and provide good quality answers you will have no trouble keeping your account.  People have had the same account for years and have accumulated thousands of points, whereas others lose theirs in a few weeks because they break the terms of service.

The key to succeeding with Yahoo Answers is to find questions that you can answer and your website provides more information on.

The benefits of Answers are threefold.

1)  You gain traffic from people reading your answer
2)  Your answer, if chosen as the best answer, will rank in the search engines and get traffic directly
3)  You can get a backlink from your answer which will boost your sites rankings.

As Yahoo Answers is considered an authority site by the other search engines, having links from it are considered highly relevant and very beneficial.

You must do an advanced search to find the best questions to answer.  Search only questions opened in the last 7 days with your keyword.  This will give you the most relevant questions.  You then need to go through each question and find the ones you can answer well.

In order to keep your account and to get voted as the best answer, you need to provide high quality answers.  This means reading the question thoroughly and understand what is asked.

Start your answer with a greeting, e.g. "Hi there" or "Hi, thanks for your question".  This instantly makes your answer stand out from the crowd and will start to build a relationship with the questioner.

Then provide your answer and sign off with something equally friendly such as "Hope this helps you out" and then sign out with your name.

You should only put your link in your answer directly if it has been asked for.  Putting your link in every answer is likely to get your account banned.  Your link needs to go in the resources box below.  Don't worry, it will get seen and clicked on, particularly if your answer is voted the best answer.

Yahoo Answers provides a very good method of generating targeted traffic through to your website.  It works well for most types of sites and some people earn decent money just from Yahoo Answers.  Use it well and wisely and you can receive many benefits from it.

Traffic With Yahoo Answers

Yahoo Answers is a source of very targeted traffic that many marketers overlook.  The time involved with it and the ease with which it appears Yahoo ban people puts them off.

The basic premise of Yahoo Answers is that people ask questions and other people answer them.  Think of it as an advice board, if you like.  Some of the questions are bizarre, some peculiar, whereas others are normal.

The quality of answers varies too from the single sentence, to the rude to the outstanding.  The latter is the type of answer you want to be providing.

Firstly, people are only banned if they abuse the system and provide consistently poor answers.  So long as you stay on the right side of their terms of service and provide good quality answers you will have no trouble keeping your account.  People have had the same account for years and have accumulated thousands of points, whereas others lose theirs in a few weeks because they break the terms of service.

The key to succeeding with Yahoo Answers is to find questions that you can answer and your website provides more information on.

The benefits of Answers are threefold.

1)  You gain traffic from people reading your answer
2)  Your answer, if chosen as the best answer, will rank in the search engines and get traffic directly
3)  You can get a backlink from your answer which will boost your sites rankings.

As Yahoo Answers is considered an authority site by the other search engines, having links from it are considered highly relevant and very beneficial.

You must do an advanced search to find the best questions to answer.  Search only questions opened in the last 7 days with your keyword.  This will give you the most relevant questions.  You then need to go through each question and find the ones you can answer well.

In order to keep your account and to get voted as the best answer, you need to provide high quality answers.  This means reading the question thoroughly and understand what is asked.

Start your answer with a greeting, e.g. "Hi there" or "Hi, thanks for your question".  This instantly makes your answer stand out from the crowd and will start to build a relationship with the questioner.

Then provide your answer and sign off with something equally friendly such as "Hope this helps you out" and then sign out with your name.

You should only put your link in your answer directly if it has been asked for.  Putting your link in every answer is likely to get your account banned.  Your link needs to go in the resources box below.  Don't worry, it will get seen and clicked on, particularly if your answer is voted the best answer.

Yahoo Answers provides a very good method of generating targeted traffic through to your website.  It works well for most types of sites and some people earn decent money just from Yahoo Answers.  Use it well and wisely and you can receive many benefits from it.

Tracking Your Traffic

We all love traffic coming to our website.  The more the merrier in most cases.

However, as a marketer, that isn't the case.  Marketers want targeted traffic and they want to know where it is coming from.  Not knowing where your traffic is coming from means you don't know which traffic generation methods are working.

The majority of marketers make no effort to track their traffic and are grateful for any visitors to their website.

If you are paying for advertising and not tracking your traffic you are throwing money away!  You have to know which adverts are working and which are not.  This way you can do more advertising that is earning you money and less of that which isn't.

Tracking your traffic doesn't need to be complex and can be done very easily.  You can invest in scripts and services that will track your website traffic for you.  These vary from the cheap to the expensive, the good and to the brilliant.

You don't need to have a script or service to track your traffic, but it can often make it much easier for you.

A simple traffic tracking method is to use Google Analytics.  This is a free to sign up service that many marketers are using.  The good thing about it is that it offers in depth stats and can track almost anything.  The downside of it that it offers in depth stats and can track almost anything!

The complexity of it is a good and a bad thing because you can find out so much about your website that it will initially confuse you.  However, once you have spent some time analysing the results it will prove very useful.

Firstly you have to add the code to your website.  This code is unique for each of your websites and needs to be inserted at the bottom of each page in your website just before the closing body tag.

Once it is reporting data, you need to drive a decent amount of visitors to your site to get some good results.

Analytics will report on all activity on your website and even go as far to overlay where people are clicking to help you understand the activity on your website.  You can link your analytics account with your Adsense and Adwords accounts to further help you understand how well they are working for you.

One of the biggest benefits of Analytics is that it can provide goal tracking to track sales and sign ups to lists.  It can be a bit tricky to get working behind scripts and membership sites, but is worth using.

The big appeal to most marketers is the fact that it has a lot of features, more than many scripts and is completely free.  Of course, Google get to understand exactly what happens on your website, but that is a small trade off for such in depth analytics.

Using Google Analytics will give you a good understanding of where your traffic is coming from and what it is doing on your site.  Through this you can improve your conversion rate, and in turn, your profits.

Tracking Your Traffic

We all love traffic coming to our website.  The more the merrier in most cases.

However, as a marketer, that isn't the case.  Marketers want targeted traffic and they want to know where it is coming from.  Not knowing where your traffic is coming from means you don't know which traffic generation methods are working.

The majority of marketers make no effort to track their traffic and are grateful for any visitors to their website.

If you are paying for advertising and not tracking your traffic you are throwing money away!  You have to know which adverts are working and which are not.  This way you can do more advertising that is earning you money and less of that which isn't.

Tracking your traffic doesn't need to be complex and can be done very easily.  You can invest in scripts and services that will track your website traffic for you.  These vary from the cheap to the expensive, the good and to the brilliant.

You don't need to have a script or service to track your traffic, but it can often make it much easier for you.

A simple traffic tracking method is to use Google Analytics.  This is a free to sign up service that many marketers are using.  The good thing about it is that it offers in depth stats and can track almost anything.  The downside of it that it offers in depth stats and can track almost anything!

The complexity of it is a good and a bad thing because you can find out so much about your website that it will initially confuse you.  However, once you have spent some time analysing the results it will prove very useful.

Firstly you have to add the code to your website.  This code is unique for each of your websites and needs to be inserted at the bottom of each page in your website just before the closing body tag.

Once it is reporting data, you need to drive a decent amount of visitors to your site to get some good results.

Analytics will report on all activity on your website and even go as far to overlay where people are clicking to help you understand the activity on your website.  You can link your analytics account with your Adsense and Adwords accounts to further help you understand how well they are working for you.

One of the biggest benefits of Analytics is that it can provide goal tracking to track sales and sign ups to lists.  It can be a bit tricky to get working behind scripts and membership sites, but is worth using.

The big appeal to most marketers is the fact that it has a lot of features, more than many scripts and is completely free.  Of course, Google get to understand exactly what happens on your website, but that is a small trade off for such in depth analytics.

Using Google Analytics will give you a good understanding of where your traffic is coming from and what it is doing on your site.  Through this you can improve your conversion rate, and in turn, your profits.